Safety Plus

AdXpose® Analytics help advertisers and platforms verify and optimize billions of campaign data points captured in real time

Campaign Verification

Do you know where your ads are? Verify placements
and more than 10 other conditions including:

  • Performance
  • Geographic
  • Demographic
  • Category
  • Engagement
  • Viewable Impressions

Transparency

With site and page level reporting on your ad campaign, know exactly where your advertising is showing up, and how it is performing at the most granular placement level.

Campaign Optimization

Optimize your campaign based on alerts,
insights and data around brand engagement,
intra-creative performance,
and ROAS at the channel,
site and individual
placement levels.

Mouse Enters Mouse Hovers Mouse Clicks
Mouse Enters Mouse Hovers Mouse Clicks

Creative Engagement

Track and optimize media and creative via user engagement metrics including dwell time, mouse hovers, and other ad performance indicators.

Clean, safe traffic.

Looking for high quality media? AdXpose®’s media practice allows advertisers to confidently purchase clean, safe, high-performing media online.

See how AdXpose® delivers transparency, confidence and accountability in this short demo.

Watch Demo

Advertisers

AdXpose® answers these questions and more:

  • Where is my ad showing up?
  • Am I really getting what I paid for?
  • Is my brand showing up only in the places I want?
  • What percentage of my impressions are being wasted?
  • Where can I focus to make my campaign perform better?
  • Which publishers and networks are providing the most value?
  • What can I do to improve the performance of my creative?

Networks & Platforms

Online advertisers are calling for more transparency, accountability and safety. By working with AdXpose®, networks and platforms can gain clarity and insight into their own footprint of online traffic and make changes to their trafficking policies before it’s too late. When platforms and networks proactively work with AdXpose® they gain credibility and trust from advertisers while retaining the blind nature of their traffic. From a performance perspective, by analyzing their down-stream traffic placements and engagement, DSPs and CPA platforms in particular can increase margin spreads on exchange and network buys.

Publishers

The AdXpose® platform offers publishers the ability to analyze ad placement and inventory yield, control ad quality, optimize fill, and both qualify and quantify user interaction within all ad placements. The patent-pending Engagement Tracker creates new, highly valuable inventory by allowing publishers to price, sell, serve, and optimize ad campaigns on a cost per engagement basis.

IAB Member OnMedia 100 Winner Red Herring Finalist